Tuesday, January 31, 2012
Sunday, January 29, 2012
Friday, January 27, 2012
We brought some Ford Social members to Detroit for the 2012 North American International Auto Show. See where they went and what they thought of the show, as well as their visit to Ford Motor Company and the Henry Ford.
Thursday, January 26, 2012
If you thought the Ford F-150 SVT Raptor was only engineered for high performance in the open desert, here's something that will change your mind. The Raptor takes on the ultra-tough off-road terrain of Moab's Hell's Revenge trail with its new Torsen front differential and grille-mounted video camera.
Wednesday, January 25, 2012
The Ford Racing's family of turnkey ready to race cars has been a force on the track since the introduction of the Mustang FR-500C at SEMA in 2004. The success and heritage has been passed from the FR500C to three versions of the Cobra Jet and tothe BOSS 302R. Now Ford Racing introduces the Focus ST-R which will make its competition debut this weekend at Daytona Intenational Raceway in the Continental Tire Sports Car Challenge.
In this video from Ford Racing TV, Ford Racing Engineering Supervisor, Mark Wilson and Multimatic Motorsports Team Manager, Sean Mason take you through the process of developing the Focus ST-R.
Tuesday, January 24, 2012
New 2013 Ford Fusion NASCAR Sprint Cup Car Brings the “Stock Car” Back to NASCAR
- Ford Racing unveils 2013 Fusion NASCAR Sprint Cup redesign at Charlotte Motor Speedway during NASCAR Media Tour.
- 2013 Sprint Cup car features full redesign by Ford designers to mirror 2013 Fusion production car and return brand identity to the track.
- New Fusion race car will debut at Daytona 500 in February, 2013.
CONCORD, N.C., Jan. 24, 2012 – Manufacturer brand identity is back in NASCAR.
The 2013 Ford Fusion NASCAR Sprint Cup car, unveiled today as part of the Charlotte Motor Speedway Media Tour, was worked on by Ford designers in an effort to bring brand identity back to the sport. The result is undeniable with the 2013 Sprint Cup car mirroring the recently unveiled 2013 Ford Fusion production car.
Featuring a completely redesigned sleek new silhouette and fresh face, the 2013 Fusion Sprint Cup car was designed to be the face of a new era of stock car racing.
”We wanted Fusion to be the car that helped return ‘stock car’ to NASCAR.” stated Jamie Allison, director, Ford Racing. “I think fans, when they see the car, are just going to smile and cheer. It is going to reengage them with the sport and make the sport better because there is just something natural about seeing race cars that look like cars in their driveways.”
This marks the third time Ford simultaneously launched production and NASCAR versions of a new model. The first dual launch came in 1968, with the sleek fastback Ford Torino. Legendary NASCAR driver David Pearson drove the Torino to back-to-back NASCAR championships in 1968 and 1969. The second time came in 2006, when the then newly introduced Ford Fusion appeared in showrooms and on the track.
Ford took a different approach with the development of the 2013 Fusion racer. Ford Design Center staff, led by Garen Nicoghosian, and Ford aerodynamicist Bernie Marcus, spent the past year doing the early design development, freeing up the Ford race teams to concentrate on weekly NASCAR competition.
“This is a seminal moment in the sport where we had a chance to get it right once again and make sure the race cars are race versions of street cars. And I am proud because I believe we have accomplished just that,” continued Allison. “The 2013 Fusion is a stunning car and the 2013 NASCAR Fusion is even more stunning and I can’t wait to see it perform on the track and connect with race fans.”
Ford designers, led by Nicoghosian, addressed three main issues to mirror the 2013 Sprint Cup Fusion to the 2013 production Fusion found on showroom floors.
Design Features of the 2013 Fusion Sprint Cup Car
- Designers addressed the overall proportion of the race car to reflect proportions found in the production Fusion.
- Brand and design cues in the side of the vehicle.
- An identifiable front end grill with the distinctive look of a Ford.
“It looks fun to drive and very much eager to go and tear up the track. It has a very aggressive stance from the outside and the inside. From all angles the vehicle exudes performance and I think it reflects our general attitude of how we go about setting up our cars very, very nicely,” said Nicoghosian. “It brings a certain level of nimbleness and lightness and agility to the NASCAR platform, much like we do in our production cars, because all of our production cars have that nimbleness and agility and eagerness about them.”
The new NASCAR Fusion entries will be tested throughout the 2012 campaign in preparation for their racing debut at the 2013 Daytona 500 in February.
Monday, January 23, 2012
Sunday, January 22, 2012
The next-generation Ford Transit full-size van will be built in the United States as an eventual replacement for the best-selling Econoline E-series. Sharing the same name and platform as the Transit that's sold in Europe, Asia and other markets, we're putting Transit through grueling durability and real world testing to make sure it will live up the demands of our customers and E-Series' workhorse reputation.